We made a highly specialised surgical record legible to device manufacturers and health technology boards, producing two paid advisory roles, a board position and a steady flow of medical device advisory conversations.
Eighteen years of complex spinal work, a strong reputation among referring surgeons, and no public presence that a device manufacturer or investor could find or interpret.
We positioned him around adoption: why surgical technology succeeds or fails in real theatres. Everything published was written for manufacturers and operators rather than for peers.
Two paid advisory retainers with device companies, a board appointment at a health technology company, and inbound approaches that no longer required an introduction.
Twenty one years of internal medicine, invisible outside the hospital. A new role at four times the salary in ninety days.
A running public argument about imaging AI, which turned three vendors into advisory conversations.
Known inside two clubs, invisible everywhere else. Eleven podcasts later, brands and conferences came to him.