Build a reputation thatopens the right doors.

Grants. Keynotes. Advisory roles. Research collaborations, and the right industry partnerships. We build the public record that makes you the obvious name when funders, institutions, companies, and conferences are deciding who to fund, invite or work with.

Currently taking 3 engagements for Q3 2026
Known Doctors · research · live
open

Hi Researcher,

Here is what is happening for academics and researchers we work with right now:

▋

40+
Clinicians and academics advised to date
1.2M+
Impressions generated for clients
120+
Advisory, board and speaking conversations opened
30+
Podcast, media and panel placements
6 mo
Median time to first paid opportunity

Trusted by doctors, founders and HealthTech teams

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Your research strategy

Which of these sounds like you?

Pick the situation you recognise. You get the plain explanation and the map of how the work actually runs.

The problem
I / VI

Why rigorous research stays unread.

It is rarely the quality of the science. It is almost always one of three traps.

01
Published, and still invisible

The work exists, peer reviewed and sound, and it reaches a few dozen specialists. The clinicians, funders and companies who could act on it never encounter it, because publication and distribution are not the same thing.

02
Reputation tied to an institution

Many academics are known only through the department they sit in. When the post changes, the standing resets. A public record turns years of research judgement into recognition that travels with you.

03
Leaving the field to louder voices

When rigorous researchers stay quiet, commentary in your field is written by people with far less evidence and far more confidence. Building a public record is not self-promotion. It is keeping the expertise where the decisions are made.

Swipe
The visibility system
II / VI

The system that makes the work travel.

The objective is not follower count. It is to be the name that surfaces when a panel is assembled, when a programme is being funded, and when a company needs judgement it cannot build internally.

Your record already justifies those rooms. What is usually missing is the public record of it. We build that, then put it in front of the people who issue the invitations.

The authority ecosystem

Four layers, built from the inside out. Each one only works because the one beneath it is already in place, and the outer layer feeds the whole thing again.

Who you are
Layer 1 · The core
One programme, clearly owned

Everything is built on a single research claim your group can defend better than anyone else in the field.

  • One owned question
  • A body of work only you have built
  • Language repeated everywhere
The solution
III / VI

Where you are now, and where this goes.

The same programme, tracked forward. Each stage assumes the one before it is done, and the final stage is your new normal.

Where you are now1 / 5

Strong output, narrow audience

Stage
Where you are now
What we are building
Nothing public is working on your behalf
Progress10%
What is true
  • Your work is known inside your subfield and almost nowhere else.
  • Opportunities arrive through the same handful of collaborators.
  • Years of findings and talks sit undistributed.
→ Signal
Every opportunity still comes through the same network
Stage
After 30 days
What we are building
Positioning and publishing
Progress30%
What is true
  • Positioning locked and your profile rebuilt around the question you own.
  • Priority audiences named: funders, societies, policy teams, industry partners.
  • Publishing running on a rhythm, with reach visibly climbing.
→ Signal
Profile views from outside your subfield
Stage
After 3 months
What we are building
Turning reach into real conversations
Progress50%
What is true
  • First podcast, panel and keynote conversations from outreach.
  • Collaboration and advisory enquiries arriving warm.
  • Industry and policy contacts referencing your work.
→ Signal
First inbound enquiries you did not chase
Stage
After 6 months
What we are building
Enough published work that people arrive convinced
Progress72%
What is true
  • A visible body of work anyone can find in minutes when your name comes up.
  • Stages and interviews recurring rather than occasional.
  • Journalists and programme chairs approaching you directly.
→ Signal
People arrive already convinced
Stage
After 12 months
What we are building
Recognition that outlasts any single post
Progress100%
What is true
  • Advisory seats and keynotes are offered rather than applied for.
  • Funders and partners approach the programme directly.
  • Your standing no longer depends on one institution or title.
→ Signal
People recommend you in rooms you are not in
Swipe for the next stage
Ways to work with us
V / VI

Pick the level of help you need.

From a free newsletter to a team that runs everything. Same direction, different speed.

Who this is not for: anyone chasing follower counts, commentary that runs ahead of the evidence, and departments looking for student recruitment marketing. We build scholarly standing, not audiences.

Estimate your return →
CustomMost academics start here

Done for you

Retainer · priced after the call

The full engine, run by us. Scoped to your field and your programme, priced after the first conversation.

  • Positioning, messaging and content strategy
  • LinkedIn, newsletter and Substack production
  • YouTube and PR placement, monthly reporting
Book a call
$500

Power Hour

One session · 60 minutes

Sixty focused minutes on your positioning and how to make the work travel. You leave with a written plan you can act on yourself.

  • One to one strategy session
  • Positioning and profile review
  • 90 day plan in writing, plus recording
Book power hour
Free

The HealthTech Signal

Newsletter · weekly

A weekly read on where healthcare and technology meet: funding, products, regulation and the people behind them.

  • What moved in HealthTech this week
  • Where clinical and scientific expertise is being hired
  • Advisory, board and consulting openings
Subscribe
Waitlist

Group Programme

Cohort · opening soon

The full positioning system in a structured cohort, with live sessions, peer accountability and the templates we use with private clients.

  • Structured curriculum, run live
  • Community and peer accountability
  • Templates and implementation guides
Swipe
The process

What happens next

  1. 1
    Book the call

    Pick a time from the calendar at the bottom of this page for a working session. Your assistant can book it, join it, or take the call for you.

  2. 2
    Choose your engagement

    We recommend the tier that fits your goals and confirm scope and fee in writing. No minimum term, cancel any time.

  3. 3
    Answer the questionnaire

    A guided form, about twenty minutes, covering your story, goals and the rooms you want to be in. Your assistant can complete the logistics parts.

  4. 4
    Kickoff session

    Sixty minutes with you to lock positioning, priorities and the first ninety days.

  5. 5
    Receive your roadmap

    Within three business days of kickoff: positioning, your first ninety day plan and your content calendar.

Questions at any point? You or your assistant can reach us directly.Message us on LinkedIn →Email us →
Channels

One programme, carried everywhere it counts.

Each channel does a different job. We run the ones your field actually needs, starting with where funders and partners already are.

Swipe
Questions
VI / VI

Answers, ahead of time.

The next step

A private working session, at your convenience.

You have already done the work. One conversation is enough to see what a public record would put in front of it, and whether this is worth your time.

No commitment
required
Reply within
24 hours
Researchers
worldwide
Loading availability
Dereck Mush on stage at the Road 2 Web Summit official reception hosted by the President of the Portuguese Republic
Road 2 Web Summit, official reception by the President of the Portuguese Republic. Sharing the stage with the Portuguese President (first from the left).

Public speaking.

Medicine meets the market

Dereck speaks as both a clinician and an operator. His talks connect the dots between clinical practice, HealthTech, AI, and business: what is actually changing, who is winning, and how doctors turn credibility into opportunity beyond the clinic.

Recent events
  • →
    Official Reception by the President of the Portuguese Republic

    Road 2 Web Summit, sharing the stage at the presidential reception in Lisbon.

  • →
    Web Summit

    On-stage and on-camera conversations with founders, investors and operators.

  • →
    Silicon Valley Immersion Programme 2025

    Sessions on positioning and building authority for technical and clinical experts.

  • →
    Toastmasters International

    Speaking and communication programmes, from club stages to competitive events.

Book Dereck for your event →
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