LinkedIn is where the invitations start.
Funders, industry partners, editors and search committees check LinkedIn before they reply to anyone. For most academics that page is a publication list with a photograph. We turn it into the reason the conversation happens.
Hi Professor,
What LinkedIn has produced for academics and researchers we work with:
▋
8 sec
A funder or collaborator spends on your profile before deciding whether to message you.
4 in 5
Collaboration searches start on LinkedIn before anyone reaches out.
2–5 posts
Ghostwritten posts a week, each approved by you before it publishes.
Inbound replaces cold outreach
When the right people start messaging you, the power dynamic shifts. You are no longer chasing funding conversations; you are selecting which invitations to accept.
Compounding, not campaign
Posts stay searchable. Work published in month two is still producing introductions in month nine, which is why this is the primary channel.
Why most academic profiles get skipped.
The headline states a job title, so the reader learns your institution and nothing about your research programme.
The About section reads as a CV summary written for a promotions committee that never checks LinkedIn.
There is no recent activity, so an industry partner checking you has nothing to react to and no reason to message.
The few posts that exist are announcements: papers accepted, grants awarded, conferences attended.
Everything is true and nothing is memorable, so the funding call, the collaboration or the recruit goes to the lab that is easier to describe.
The LinkedIn process, step by step.
Positioning interview
Ninety minutes on the phone. We map what your programme actually answers that others do not, which funders and collaborators you want in your inbox, and the claims you are willing to defend in public. Everything downstream comes from this call.
Profile rebuild
Headline, About, featured section, experience entries and banner rewritten as a positioning asset. Written so that a funding officer, a prospective PhD candidate and an industry scout each find the sentence that matters to them within eight seconds.
Content system
A running set of themes you own, mapped to a monthly calendar. Two to five posts a week: findings translated for a non specialist reader, commentary on what your field is already arguing about, and occasional first person accounts of what the data actually showed.
Ghostwriting in your voice
We draft, you approve. Either we generate from what is trending in your field and write it in your position and voice, or we work from voice notes, slide decks and manuscripts you already have. Whichever you prefer. Nothing publishes without your sign off.
Targeted engagement
Comments and connection activity aimed at a named list: the programme officers, industry leads, editors and prospective collaborators who issue the invitations you want. Visibility with the wrong audience is noise. This is the part most people skip and it is the part that converts.
Measure and adjust
Monthly report on reach, profile views, search appearances, follower quality and, most importantly, inbound conversations. We drop what does not move those numbers and double the themes that do.
Everything, done for you.
One 60 minute call a month, plus roughly 20 minutes a week approving drafts from your phone.
If you want follower count as the outcome, we are the wrong firm. We optimise for who is reading, not how many.
- Full profile rewrite, including headline, About, featured and banner
- Two to five ghostwritten posts a week, drafted for your approval
- Monthly content calendar built on your owned research themes
- Comment and engagement activity on a named target list
- Inbound message triage with suggested replies
- Monthly performance report tied to conversations, not vanity metrics
- Compliance check on every post before it publishes
What actually happens, and when.
Principal investigator, 15 years in translational immunology
Headline read Professor at a named university. Roughly 600 followers, last post nine months old, no inbound.
Repositioned around where the lab's findings actually change clinical practice, published three times a week on trial design, translational bottlenecks and where industry gets the science wrong.
Grew to 9,400 followers and secured an industry co funded studentship within 90 days.
What academics and researchers ask before starting.
Yes. Every engagement starts with a voice interview, and we work either from what is trending in your field written in your position, or from material you record and send us. You approve every draft before it publishes, and the first month is deliberately slow while we calibrate.
Let us show you what this would look like for your name.
One call. We review your current position, tell you honestly whether LinkedIn is the right channel for you, and show you the first three moves.